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Coastal Grandmother Style Is A Breezy Decor Trend You Can Use Anywhere :: WRAL.com

  • August 1, 2022

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You don’t have to have grandchildren or even live on the shore to dive into a popular style of home decor called coastal grandmother. Although both aesthetics have similar origins, coastal grandmother is not as nostalgic or stuffy as the grandmillennial home decorating trend that found popularity a couple of years ago.

So what is coastal grandmother style? According to Lex Nicoleta, the social media influencer who coined the term, if you love Nancy Meyers movies, coastal vibes, Ina Garten and cozy interiors, you might just be a coastal grandmother — no matter your age, situation or location.

“I would describe it as very neutral, classic staples in light shades … it’s very crisp, very clean,” New York City-based personal stylist Samantha Brown told “Today.” “It’s sort of like a nod to this timeless, moneyed — but not flashy — coastal grandma.”

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If you aspire for a home that looks elegant and fashionable yet cozy and lived in, coastal grandmother might be for you. Keep reading to find out more about the defining aspects of this trending style.

Coastal Grandmother Colors And Textures

A palette of shades of white makes the ideal background for a room in the coastal grandmother decorating style. Neutral, seashore shades like beige and taupe along with blue, gray and green that remind you of the sea tie up the color scheme.

“Defined by the use of natural light, high–quality natural materials, a soft color palette and an abundance of foliage and flowers, coastal grandmother creates an inviting, effortlessly elegant and livable interior that feels like

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Coastal Grandmother Style Is A Breezy Decor Trend

  • July 30, 2022

The products and services mentioned below were selected independent of sales and advertising. However, Simplemost may receive a small commission from the purchase of any products or services through an affiliate link to the retailer’s website.

You don’t have to have grandchildren or even live on the shore to dive into a popular style of home decor called coastal grandmother. Although both aesthetics have similar origins, coastal grandmother is not as nostalgic or stuffy as the grandmillennial home decorating trend that found popularity a couple of years ago.

So what is coastal grandmother style? According to Lex Nicoleta, the social media influencer who coined the term, if you love Nancy Meyers movies, coastal vibes, Ina Garten and cozy interiors, you might just be a coastal grandmother — no matter your age, situation or location.

“I would describe it as very neutral, classic staples in light shades … it’s very crisp, very clean,” New York City-based personal stylist Samantha Brown told “Today.” “It’s sort of like a nod to this timeless, moneyed — but not flashy — coastal grandma.”

Adobe

If you aspire for a home that looks elegant and fashionable yet cozy and lived in, coastal grandmother might be for you. Keep reading to find out more about the defining aspects of this trending style.

Coastal Grandmother Colors And Textures

A palette of shades of white makes the ideal background for a room in the coastal grandmother decorating style. Neutral, seashore shades like beige and taupe along with blue, gray and green that remind you of the sea tie up the color scheme.

“Defined by the use of natural light, high–quality natural materials, a soft color palette and an abundance of foliage and flowers, coastal grandmother creates an inviting, effortlessly elegant and livable interior that feels like home,”

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What Is ‘Coastal Grandma’ Decor? This Breezy Home Style Is Red-Hot

  • June 21, 2022

Imagine feeling the fresh ocean breeze on a sun porch outfitted with chic (yet comfy) off-white furniture and a bottle of white wine chilling in a pretty ice bucket nearby.

Sound dreamy? We agree—and the look can be yours if you embrace the latest must-have design aesthetic in your home: “coastal grandma.”

This effortless yet curated beach style is a mashup of Diane Keaton‘s home from the Nancy Meyers classic flick “Something’s Gotta Give” and Ina Garten‘s East Hampton manse—with a dash of vintage style thrown in for good measure.

How did coastal grandma become a bona fide decor trend? Via social media, of course. (Truth: It’s TikTok’s world, and we just live in it.)

Thanks to viral posts by influencers on the Tok and ‘Gram, coastal grandma looks are flooding our feeds. The aspirational pictures showcase woven wicker accents, gauzy white curtains, and bunches of peonies and hydrangeas on multiple surfaces. They are a perfect backdrop to long, lazy lunches of cold shrimp and gazpacho.

Ready to live your best beach life? Here’s more about the coastal grandma design backstory and how you can embrace the look this summer.

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What is ‘coastal grandma’ decor?

Photo by Sean Litchfield Photography 

Coastal grandma decor (or coastal gran for those in the know) combines tone-on-tone neutrals, natural textures, and minimal accents. Experts add pops of color that evoke the beach, like soft aqua, minty green, light rose, and other pastels.

And since this decor style has a granny component, you’ll no doubt spot vintage finds in the mix—think gorgeous china and grown-up barware.

The OG of coastal grandma decor is probably Martha Stewart. Her three famous properties in Connecticut, New York, and Maine embody this stylish aesthetic.

Why are folks flocking to coastal grandma decor?

Photo by Munger

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